Real Estate News
5 videos every real estate agent should make and repurpose
The key to effective video marketing is to build a library of keystone content that creates exposure, demonstrates your expertise, educates prospects and builds trust, Derek Carlson writes.
Source: Inman
How pop-bys keep you top of mind for repeat and referral business
Most agents put their energy into finding the next client, Lori Muller writes, but the most successful agents focus on honoring the relationships they already have.
Source: Inman
Financial advisor debunks TikTok ‘finfluencer’ advice
That viral tax hack might tank your business, CFP Amanda Neely writes. Here's how to tell the difference between entertainment and actual financial guidance and why your follower count won't save you.
Source: Inman
AI chatbots are taking agents from newbie to pro in record time
Find out how real estate agents are using ChatGPT and other AI chatbots to save time, sharpen strategy and compete like top producers.
Source: Inman
I read NAR’s 40-page annual report so you don’t have to
Accountability and genuine transparency are still missing from NAR's communications, coach Darryl Davis writes, and Realtors deserve better.
Source: Inman